The filing of the application at the appropriate Trademark Office (Greek TMO for national applications and the EUIPO for EUTMs).
The application will pass successively from the Auditor (formal requirements), the Researcher (for the identification of prior similar/identical trademarks) and the Examiner (for the examination of any absolute grounds for refusal)
If the Examiner does not identify an absolute ground for refusal, the trademark will be accepted, and will be published on the GTMO's webiste. If the Examiner objects to the registration of the mark, he will notify the applicant who is allowed to submit its observations.
Should 3 months from the publication of the mark lapse without an opposition having been filed by a third-party, then the mark will be registered. Otherwise, the opposition will be examined by the Administrative Trademark Committee.
Prior to the 10th anniversary from the filing of the application, the mark will have to be renewed by filing an application and paying the associated fees.